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3 Reasons to Have Corporate Uniforms

No matter what industry your business operates in, there are many advantages in having a corporate uniform. The benefits are felt throughout the business, from management to employees, all the way through to how the customer perceives your company. BRAND IDENTITY When all employees of the business are in branded uniforms, they are essentially walking advertisements for your…

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10 of the Best High School Websites

Marketing in schools is a funny old caper. We preach to our kids ‘don’t judge a book by its cover’, but the business of marketing is all about making something look great – no? Well actually, when it comes to the great wide interwebs, beauty is definitely not skin deep and your marketing strategy needs…

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What I’ve Learnt about the Promo Industry

In Today’s post Tara Rose – a Marketing graduate who recently joined the Promotive team outlines what she has learnt since commencing work in the Promotional Products Industry. We are creating an experience.  I was recently introduced to a book that I should of picked up long ago – ‘How to Win Friends and Influence People’…

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What’s Measured is Managed

A few years ago I bumped into an old school friend who had just completed an MBA. Having toyed with the idea of doing an MBA myself, I decided to quiz him on his experience. Rather than come back with the usual “great networking, great people and subjects etc” he summed up his experience in…

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The Most Important Thing: Focus

One of the biggest things I’m learning in business is the importance of Focus. When we first started out, I’d tell friends that our business model is great because literally everyone could potentially be a customer. We had clients ranging from local footy teams through to banks and automotive giants. Perfect right? We thought so,…

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